How to write a cover letter (with a simple structure)
A cover letter is the companion to your CV - a few short paragraphs explaining why you want this job and why you fit it. It doesn't need to be long. The best letters are specific, tailored to one job ad, and show you understand what the employer is looking for.
The structure
- Header - your details, the employer's details, the date.
- Opening - which role you're applying for and why it caught your eye.
- Body - 1-2 paragraphs on what you bring, backed by examples.
- Closing - a thank-you and an invitation to talk.
Step by step
1. Open with something specific
The first sentence should earn the second. Instead of "I am writing to apply for...", connect yourself to the company: "I've run social-media campaigns for three years and would love to help grow a brand I've followed since launch."
2. Show you fit this role
Pick 2-3 requirements from the ad and prove you meet them with examples. This is the heart of the letter - the employer wants to know what they gain, concretely.
3. Close with a clear step
Thank them for their time and say you'd be glad to tell them more in an interview. Short, polite, no flattery.
Example paragraph
In my previous role I handled 40 customers a day and kept a 95% satisfaction score. I believe the same focus on quality would serve your support team well.
What to avoid
- Repeating your CV word for word - the letter should add to it, not copy it.
- One letter for every job - always tailor it to the role.
- Generic claims without examples.
- Going over one page - shorter is better.
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Comments (1)
Does anyone still read cover letters?
Less often required, but when two CVs look similar a short, specific letter can tip the scale. Half a page, written for that one company.